题目
单项选择题
The promotion element of a marketing program can be subdivided into the areas of:
选项
A.market research, personnel, and product publicity
B.sales, promotion, and advertising
C.public relations, place, personal selling, and personnel
D.sales promotion, public relations, personal selling, and advertising
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标准答案
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思路分析
Question focus: the promotion element of a marketing program and its subdivisions.
Option 1: 'market research, personnel, and product publicity' – This mixes research and HR with public relations, but market research and personnel are not part of the promotion mix. Market research is a separate analytical activity, and personnel relates to the internal staffing function, not a promotional tool.......Login to view full explanation登录即可查看完整答案
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