The question "What is your gender? Male(1), Female(2), Other(3)" represents which type of measurement scale?

Question

BlackTom AI · Accepted Answer

Consider the measurement scale type represented by the question "What is your gender? Male(1), Female(2), Other(3)".
Option 1: Nominal scale - because the numbers are just labels for categories. This is accurate because gender is used to categorize individuals into distinct groups without implying any order or magnitude; the numbers are merely identifiers, not ranked values.
Option 2: Ordinal scale - because the categories can be ranked. This would be true if there were an inherent order among categories (e.g., small < medium < large). In the gender question, there is no natural ranking among Male, Female, and Other, so this option is incorrect.
Option 3: Interval scale - because the numbers are equally spaced. Interval scales require a meaningful, equal interval between values and no true zero. The gender labels do not carry a numeric interval or quantitative meaning; thus this choice is not appropriate for gender data.
Option 4: Continuous scale - because respondents can choose any category. A continuous scale would allow a continuum of values rather than discrete categories. Since the question provides specific categories (Male, Female, Other), this option is incorrect.

MKTG 202 Graded In-session Quiz for Module 3

The question "What is your gender? Male(1), Female(2), Other(3)" represents which type of measurement scale?

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