Your company has designed a new game called "Finder" where the goal is to keep your piece on the board as close to other members of your team as possible as they move around. The team that does the best wins. Cultures with a _____________ are most likely to appreciate this game.

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BlackTom AI · Accepted Answer

To determine which culture would most appreciate a game that rewards keeping close to teammates as they move, we should consider Hofstede’s cultural dimensions, especially Individualism vs. Collectivism.
Option 1: 'Low Power Distance, like in Austria' — Power distance concerns how much a society accepts unequal distribution of power. While this dimension can influence teamwork dynamics, it does not directly address whether people prefer close, collaborative proximity emphasized in a group-oriented task. This statement mixes a city-country trait (Austria) with an attribute that’s not the primary driver for this game’s appeal, making it a weaker match.
Option 2: 'Low Uncertainty Avoidance, like in Singapore' — Uncertainty avoidance deals with how comfortable a culture is with ambiguity and risk. Singapore tends to have relatively moderate to high uncertainty avoidance in some measures, and even if it were low, this dimension is about risk tolerance rather than the preference for close, collectivist collaboration. Therefore, this option doesn’t most directly explain why a collectivist-friendly activity would be valued.
Option 3: 'Low Individualism, like in Guatemala' — This directly references collectivism (low individualism) versus individualism. Cultures with low individualism emphasize group harmony, loyalty, and collaboration. In such cultures, being close to teammates and working as a unit is valued, so a game that centers on staying near others aligns well with their social norms.
Option 4: 'Low Masculinity, like in Sweden' — Masculinity versus femininity relates to competitiveness and assertiveness. Sweden’s relatively low masculinity does not inherently describe a preference for close cooperation in a team setting; even if cooperation is valued, the specific cue about low masculinity doesn’t as clearly capture the collectivist emphasis as Option 3 does.
Option 5: 'Short-Term Time Orientation, like in Sierra Leone' — Time orientation (short-term vs long-term) affects planning and future focus, not the fundamental preference for interdependent teamwork or closeness to others. While this might influence how groups plan, it’s not the central factor explaining the appeal of a closeness-based game.
Overall, the option that most directly connects to a cultural preference for group cohesion, teamwork, and collectivist norms is the one stating low individualism (collectivism) as seen in Guatemala. The other options reference dimensions that either are less directly tied to the preferred social behavior in collaborative games or rely on associations that are weaker fits for explaining why players would value staying close to teammates.

MARKETNG 211-02 FA 25 Quiz #3 Chapter 8 (Global Marketing)

Your company has designed a new game called "Finder" where the goal is to keep your piece on the board as close to other members of your team as possible as they move around. The team that does the best wins. Cultures with a _____________ are most likely to appreciate this game.

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