Brand-loyal consumers provide an important source of
Blank
______ for firms.

Question

Brand-loyal consumers provide an important source of 
Blank
______ for firms.

BlackTom AI · Accepted Answer

The question asks about the role of brand-loyal consumers and what they provide to firms.
Option 1: marketing. While loyal customers contribute to marketing effects, such as word-of-mouth, the term 'marketing' itself is broader and not the specific input that loyal customers provide in this context. It’s more accurate to say they drive value rather than serve as marketing per se.
Option 2: value. This option captures the key idea that brand-loyal customers generate long-term worth for firms through repeated purchases, higher lifetime value, price tolerance, and advocacy. Their consistent behavior and preferences translate into measurable value for the company.
Option 3: pricing. Loyal customers can influence pricing strategies, but they do not themselves constitute the source of pricing; pricing is an external decision variable influenced by many factors. Thus this option misidentifies the primary contribution.
Option 4: cost. Brand-loyal customers typically reduce costs over time (e.g., lower acquisition costs, more efficient marketing), but the phrasing asks for what they provide, and the stronger, more direct answer is that they supply value through ongoing revenue and loyalty, not just a reduction in costs alone.

Brand-loyal consumers provide an important source of Blank ______ for firms.

查看解析

登录即可查看完整答案

类似问题

Brand insistence is the degree of brand loyalty in which a customer strongly prefers a specific brand, will accept no substitute, and is willing to spend a great deal of time and effort to acquire that brand.

A person who buys the same brand's product or service repeatedly over other options demonstrates what is known as brand Blank ______.

Matt is passionate about Hollister. It is the only place he'll buy his clothes. He hasn’t shopped anywhere else in the last few years and will often write positive reviews on his blog about Hollister’s merchandise. From a strictly marketing perspective, Matt’s positive reviews reflect

To attract and maintain habitual purchasers, marketers spend considerable effort:

An item that commands fierce customer loyalty and devotion is known as a __________.

What is the aim of using podcasts for a company such as Purina, a popular manufacturer of dog food?

Jose is very brand loyal to Duracell batteries. He needs new batteries for his digital camera and he is leaving for a vacation the next day. When he goes to a local discount store to purchase batteries, the Duracell batteries he needs are out of stock. Jose will probably

To identify the truly brand-loyal customer, ________ must be measured.

更多留学生实用工具

考试浏览器助手

风格化写作助手

论文查重助手

文献引用助手

课堂转译助手

课堂笔记助手

Quiz搜索助手

学校历年真题

智能刷题助手

智能匹配练习

希望你的学习变得更简单