双向无线电市场正在消失。根据 BCG 增长市场份额矩阵，在双向无线电市场中占有较小份额的公司将被视为 ________

Question

BlackTom AI · Accepted Answer

The question asks about the BCG growth-share matrix classification for a market (two-way radio) that is declining and has companies with a small market share in that market.
In the BCG matrix, a ‘Dog’ refers to a business unit or product with a low market share in a low-growth market. Such units typically generate just enough cash to maintain themselves but do not create substantial future growth or profitability, and they may be candidates for divestiture.
This contrasts with other quadrants: 'Stars' are high growth with high market share and require investment for growth; 'Cash Cows' have low growth but high market share and generate steady cash; 'Question Marks' (or 'Problem Child') operate in high-growth markets but have low market share and need strategic choices about investment.
Because the market is shrinking (low growth) and the company holds only a small portion of that market (low market share), the appropriate label is the 'Dog' category, indicating a weak, declining position with limited prospects for turning around without substantial repositioning or divestment.
The provided answer entry uses the single word 狗, which is the Chinese translation for 'dog.' If you were choosing among the standard BC(G) options in English, your alignment would be Dog = low share, low growth; Star = high share, high growth; Cash Cow = high share, low growth; Question Mark = low share, high growth.
If you intended to present a multiple-choice list, ensure the options include the four classic BC(G) categories so learners can map each description to its label, reducing ambiguity and reinforcing matrix concepts.

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双向无线电市场正在消失。根据 BCG 增长市场份额矩阵，在双向无线电市场中占有较小份额的公司将被视为 ________

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MKTG1001（无色） 练习早期反馈任务

双向无线电市场正在消失。根据 BCG 增长市场份额矩阵，在双向无线电市场中占有较小份额的公司将被视为 ________

查看解析

登录即可查看完整答案

类似问题

Question at position 14 Starbucks uses a portfolio strategy in managing its diverse business segments. Tea has a low market share in the portfolio, however, is a growing market. This type of product would be best described as a Cash cowQuestion markStarDog

A product that is in a high-growth market but has a low market share would be classified as a __________ on the BCG matrix.

From which quadrant in the BCG matrix are unsuccessful products in popular new product categories likely to exit?

Using the BCG Matrix, Coca-Cola reviews its product portfolio. Diet Coke has low share in a declining market, while Coke Zero has high share in a stable, low-growth market. What should Coca-Cola do?

According to the Boston Consulting Group (BCG) matrix, companies should consider eliminating investments in

True or false? Cash Cows allow the firm to capitalize on their reservoir of existing brand equity.

Channel 9 has a high market share in the free to air media market. The free to air media market has low growth potential. This business fits into the ________ category of the BCG growth-market share matrix.

更多留学生实用工具

希望你的学习变得更简单

MKTG1001（无色）练习早期反馈任务