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题目
题目

MKTG:3000 Fall25 Final Exam - Requires Respondus LockDown Browser

单项选择题

Generally speaking, all advertising messages are designed to

选项
A.entertain or educate.
B.match production scheduling with consumer demand.
C.inform, persuade, or remind customers.
D.comply with FCC rules combined with FTC antitrust regulations.
E.meet the needs of society.
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标准答案
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思路分析
In approaching the question about the general purpose of advertising messages, I consider what advertising aims to accomplish in everyday marketing practice. Option 1: 'entertain or educate.' While some ads may entertain or educate as a secondary effect, the primary, broad purpose of advertising messages is not limited to entertai......Login to view full explanation

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