The focus of functional strategy is:

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BlackTom AI · Accepted Answer

The question asks about the focus of functional strategy. We will evaluate each option in turn to see which best captures the essence of functional strategy.

Option a: Maximizing resource productivity. This focuses on the efficiency and effectiveness of the organization's resources (labor, capital, materials) within a specific function (e.g., marketing, production, HR). Functional strategy is often concerned with optimizing how resources are used to support the firm’s overall goals, so this option aligns with the core aim of functional-level decisions.

Option b: On stability, growth, or retrenchment. This describes corporate or business-level strategy considerations rather than the functional level. It centers on the overall scope and direction of the company rather than the optimization of functional areas, making it a less accurate characterization of functional strategy.

Option c: Achieving overall direction. This is more about the broad, organization-wide strategic guidance or mission rather than the specific optimization of a function. It reflects corporate or business-level planning rather than the granular focus of functional strategy.

Option d: On overall cost leadership differentiation. This phrasing mixes competitive positioning concepts (cost leadership, differentiation) from the generic terms used for business-level strategy. While functional strategies can enable these competitive positions, the wording here emphasizes competitive strategy rather than the operational focus on internal resource use typical of functional strategy.

Option e: Scanning the environment. Environmental scanning is a strategic activity that informs strategy at multiple levels, but the act of scanning itself is a strategic analysis activity, not the core focus of functional strategy, which is more about optimizing internal operations within functions.

In summary, option a most closely reflects the essence of functional strategy by concentrating on how to maximize the productivity and effective use of resources within a function, whereas the other options describe broader strategic concerns or activities that pertain to higher levels of strategy or to external analysis rather than the functional optimization focus.

The focus of functional strategy is:

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