Part 1What is an alternative name for revenue management?Part 2
A. yield management B. cash flow management C. price and demand management D. income management

Question

Part 1What is an alternative name for revenue​ management?Part 2
A. yield management B. cash flow management C. price and demand management D. income management

BlackTom AI · Accepted Answer

The question asks for an alternative name for revenue management, presented in two parts with four answer options.
Option A: 'A. yield management' — This is the standard alternative name for revenue management, especially in hospitality and airlines, where pricing and inventory controls are used to optimize profitability. The term 'yield' reflects optimizing the yield from limited capacity.
Option B: 'B. cash flow management' — Cash flow management focuses on the timing and amount of cash inflows and outflows, liquidity, and working capital, rather than the strategic pricing and inventory optimization central to revenue management. This option changes the core objective and scope.
Option C: 'C. price and demand management' — While revenue management involves price and demand considerations, this phrasing is not the conventional label used in the industry. It could describe aspects of the practice, but it is not the established alternative name.
Option D: 'D. income management' — Income management is not a recognized standard term for this field and may imply broader or different financial strategies than the specific practice of optimizing pricing and inventory to maximize revenue.
In summary, each option differs in focus or terminology, but the widely accepted alternate name for revenue management is 'yield management' (Option A), which directly captures the idea of optimizing the yield from available capacity through pricing and inventory decisions.

Quiz:Ch 13 Quiz

Part 1What is an alternative name for revenue management?Part 2 A. yield management B. cash flow management C. price and demand management D. income management

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