Which of the following is most likely the greatest factor in the increasingly short life cycle of new retail forms?

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BlackTom AI · Accepted Answer

Question restatement: Which of the following is most likely the greatest factor in the increasingly short life cycle of new retail forms?

Option 1: changes in technology. This choice identifies the rapid pace of technological innovation as a primary driver of shortening lifecycle. New retail formats leverage emerging tech—mobile shopping, data analytics, AI, automation, and omnichannel strategies—which rapidly render early models obsolete and accelerate adoption and disruption.

Option 2: global expansion of major retailers. While expanding globally can influence market penetration and scale, it does not inherently shorten the life cycle of individual retail forms. Expansion strategies affect reach rather than the speed at which a new format becomes outdated.

Option 3: import and export regulations. Trade rules can impact costs and availability of goods, but they are external constraints that do not primarily drive how quickly a new retail form’s relevance declines. They tend to influence supply chains rather than the core lifecycle tempo.

Option 4: economic swings. Economic cycles can affect consumer demand and timing of investments; however, they are broad macro factors that do not specifically account for the rapid obsolescence of many contemporary retail formats driven by tech-enabled disruption.

Option 5: stagnating retail convergence. If convergence were stagnating, you might expect more diversity rather than a shortening lifecycle. In fact, convergence trends (or their absence) do not explain the accelerated turnover of retail concepts caused by tech-driven innovation.

In summary, while all these factors can influence retail dynamics to some degree, the dominant driver behind the increasingly short life cycle of new retail forms is the rapid pace of technological change, enabling faster creation, testing, iteration, and pivoting of formats.

MKTG1199 Module 9: Wrap-Up

Which of the following is most likely the greatest factor in the increasingly short life cycle of new retail forms?

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