All organization functions (marketing, operations, information, …) are involved in product/process development process.

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Restating the question: All organization functions (marketing, operations, information, …) are involved in product/process development process.

Option 1: True. In many organizational approaches, product or process development is cross-functional by design. Marketing provides market insights, customer requirements, and demand forecasting; operations contributes feasibility, capacity, and process design; information (or IT/IS) supports data, systems, and digital enablement; and other functions such as finance, human resources, legal/compliance, and R&D may also be engaged to address cost, risk, talent, and regulatory considerations. The idea behind cross-functional involvement is that successful development benefits from diverse perspectives, constraints, and capabilities, reducing the risk of downstream bottlenecks or misaligned objectives. Therefore, this statement can be considered accurate in many contemporary organizational models that emphasize integrated development.

Option 2: False. One could argue that not every single function in the organization participates directly in every product or process development effort. Some functions may be only indirectly involved, or participate later in stages such as commercialization, scaling, or maintenance, depending on the organization’s structure, project scope, or governance. For example, certain functions like legal or HR might be consulted only for specific regulatory or talent-related decisions, rather than being part of the core development team. Additionally, in highly specialized or matrixed organizations, a development project might rotate core team members from a subset of functions rather than involving all functions simultaneously. Such nuances would make the blanket claim inaccurate in those contexts.

Note: The statement hinges on how broadly one defines ‘involved’ and the organizational design in question. If you interpret involvement as inclusive collaboration across multiple relevant functions throughout development, True aligns with that interpretation. If you read it as requiring every function to participate on every project from start to finish, False would be a plausible stance. The distinction rests on interpretation and context rather than a universal rule.

badm_375_120258_253267 HW 8 Product and Service Development Strategy

All organization functions (marketing, operations, information, …) are involved in product/process development process.

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