Which of these mission statements that Marcos is considering is more marketing oriented?

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BlackTom AI · Accepted Answer

The question asks which of Marcos's mission statements is more marketing oriented. First, note that the provided data lacks the list of answer options, so we can't compare multiple statements side by side. Even with that gap, we can still analyze the lone candidate string: 'Food matters, that's why we bring the best to you.' This option foregrounds a customer value claim—it emphasizes the importance of food quality and the benefit to the customer by stating that the best is being provided. Marketing-oriented statements typically focus on value propositions for customers, such as quality, benefits, or solutions, and frame the offering in terms of what the customer gains. In this sense, the phrasing aligns with a marketing mindset because it links the company’s action (bringing the best) to the customer’s desire (food matters). Conversely, statements that are product-centric might spotlight the product features, specifications, or the company’s capabilities without explicitly tying to customer benefit. Since we do not have the other options to compare directly, we can only assess the given sentence in isolation: it leans toward communicating value to the customer, which is characteristic of marketing-oriented messaging. If there were additional options, we would compare how each frames customer value, market positioning, and competitive differentiation to determine which is more marketing oriented, noting nuances such as emphasis on benefits, brand promise, and emotional appeal versus internal processes or capabilities.

MKTG2201.34026.202330 MKG 8 Practice Questions

Which of these mission statements that Marcos is considering is more marketing oriented?

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MKTG2201.34026.202330 MKG 8 Practice Questions

Which of these mission statements that Marcos is considering is more marketing oriented?

View Explanation

Log in for full answers

Similar Questions

Which of the following is a characteristic of a mission statement? (K:1)

________ should be market oriented and defined in terms of ________.

Cosmetics firm SatinSilk is revamping its mission statement and advertising strategy. The CEO stresses that the new mission statement should be market-oriented rather than product-oriented. Which of the following mission statements will best suit the company?

In a consumer society, many adults channel creativity into buying things

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People born without creativity never can develop it

A product has a selling price of $20, a contribution margin ratio of 40% and fixed cost of $120,000. To make a profit of $30,000. The number of units that must be sold is: Type the number without $ and a comma. Eg: 20000

Which of the following statement regarding cost is correct:

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should be market oriented and defined in terms of .