RFID (Radio Frequency Identification) is a technology that enables real-time tracking and data collection from physical goods, streamlining operations and enhancing customer insights. RFID technology has been used by Disney in Magic Bands is an example of____________.

Question

BlackTom AI · Accepted Answer

In this question, we’re asked to identify what the use of RFID-enabled Magic Bands by Disney represents.
Option 1: Internet of Things (IoT) implementation. RFID tags on Magic Bands allow devices to communicate and exchange data about physical goods and guest interactions, which is a classic example of IoT in action, enabling real-time tracking, data collection, and integration across systems.
Option 2: Discounts and cloud computing. While RFID data might be used to tailor experiences or manage access to discounts, the core concept illustrated by Magic Bands is not primarily about discounts or cloud computing; those are separate technologies or services that could be supported by the IoT data, but they don’t define the primary function demonstrated here.
Option 3: Social media influencer. The use of RFID in Magic Bands has nothing to do with social media influencing or influencer marketing; it’s a technology-enabled operations and customer experience feature, not a marketing channel by itself.
Option 4: All of these are correct. This statement would only be true if each of the previous options accurately described the concept, but since options 2 and 3 do not correctly capture the primary function of RFID-enabled Magic Bands, this broad claim is inaccurate.
Overall, the core idea showcased by Disney’s RFID Magic Bands is the Internet of Things implementation, highlighting how physical devices and wearables autonomously communicate to enable enhanced operations and insights.

MKT3490W02 Exam-1 - MKT*3490- Requires Respondus LockDown Browser

RFID (Radio Frequency Identification) is a technology that enables real-time tracking and data collection from physical goods, streamlining operations and enhancing customer insights. RFID technology has been used by Disney in Magic Bands is an example of____________.

View Explanation

Log in for full answers

Similar Questions

Which of the following is/are true about smart devices? i. Smart devices must be embedded devicesii. Perform task autonomouslyiii. It must operate with an operating system iv. Smart devices are also an IoT devices

The integration of devices with the ERP systems will lead to exciting opportunities for radically changing the way business is done in the future.

IoT refers to the billions of devices that are connected to the .

Which of the following is an example of Body Area Network (BAN) IoT application?

A technology- and data-based network that triggers actions by sensing changes in the real or digital world is known as Blank ______.

More Practical Tools for Students Powered by AI Study Helper

Homework AI Solver

Stylized AI Paper Writer

Plagiarism Checker Assistant

Citation AI Academic Writing Tool

In-Class Translation Assistant

AI Note Generator

AI Quiz Answers

Past Exam Questions from University Test Bank

Smart Practice Assistant

Adaptive Practice

Making Your Study Simpler

MKT*3490*W02 Exam-1 - MKT*3490- Requires Respondus LockDown Browser

RFID (Radio Frequency Identification) is a technology that enables real-time tracking and data collection from physical goods, streamlining operations and enhancing customer insights. RFID technology has been used by Disney in Magic Bands is an example of____________.

View Explanation

Log in for full answers

Similar Questions

Which of the following is/are true about smart devices? i. Smart devices must be embedded devicesii. Perform task autonomouslyiii. It must operate with an operating system iv. Smart devices are also an IoT devices

The integration of devices with the ERP systems will lead to exciting opportunities for radically changing the way business is done in the future.

IoT refers to the billions of devices that are connected to the .

Which of the following is an example of Body Area Network (BAN) IoT application?

A technology- and data-based network that triggers actions by sensing changes in the real or digital world is known as Blank ______.

More Practical Tools for Students Powered by AI Study Helper

Making Your Study Simpler

MKT3490W02 Exam-1 - MKT*3490- Requires Respondus LockDown Browser