In deciding whether to start their business, the founders of Netflix needed to determine if there were enough people interested in renting their DVDs through the Internet to make their investment worth the time and effort. They needed to determine the ________ of the venture.

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BlackTom AI · Accepted Answer

The question asks about evaluating whether there are enough people interested in a new venture to justify the investment, which is a test of whether the idea can be carried out successfully given market interest and practical execution.
Option 1: expediency. While expediency concerns timeliness or the advantage of acting quickly, it does not inherently measure whether the venture is doable or has a sufficient market base. This makes it an unsuitable fit for the situation described.
Option 2: viability. Viability often refers to the overall potential for success or profitability, sometimes including long-term sustainability. While related, the term viability is broader and sometimes used in contexts like business viability or financial viability; the stem emphasizes market interest to start the business, which aligns more precisely with feasibility.
Option 3: feasibility. Feasibility is the study of whether something is practical and achievable, given the technical, financial, and market realities. Here, determining if enough people are interested to justify the investment directly targets whether the venture is feasible in the market sense, making this the best match.
Option 4: practicality. Practicality concerns how workable an idea is under current constraints and resources. It overlaps with feasibility, but the phrasing of the question about whether there is sufficient market demand aligns more specifically with feasibility, which explicitly asks if the venture can be done in principle and in practice given real-world conditions.

8(A) - Entrepreneurship ENT C5 TEST

In deciding whether to start their business, the founders of Netflix needed to determine if there were enough people interested in renting their DVDs through the Internet to make their investment worth the time and effort. They needed to determine the ________ of the venture.

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