When reporting descriptive findings to a client, it's important to:

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BlackTom AI · Accepted Answer

Question restatement: When reporting descriptive findings to a client, it's important to:

Option 1: Include all raw data tables for reference. While raw data can be important for transparency, dumping the full tables in a client report is usually overwhelming and can obscure the key messages. For a client-facing report, raw tables are often provided in appendices or separate files, not in the main narrative.

Option 2: Summarize the findings clearly using visuals when possible. This option emphasizes clear communication and accessibility. Summaries with visuals like charts or graphs help clients grasp the main results quickly, supporting better interpretation and decision-making. This aligns with best practices in reporting descriptive findings to non-technical stakeholders.

Option 3: Focus only on significant differences. Focusing solely on significant differences can omit important context, such as overall patterns, effect sizes, and practical implications. Descriptive reporting should present a complete picture, including non-significant results and relevant context, not just what stands out.

Option 4: Use technical language and statistical terms. Overloading a client report with technical jargon can hinder understanding. The goal of descriptive reporting for clients is clarity and accessibility, so straightforward language and helpful explanations are preferred over dense statistical terminology.

In summary, option 2 is the most appropriate approach because it emphasizes clear communication and the use of visuals to convey findings effectively, while the other options introduce potential drawbacks such as information overload (option 1), incomplete context (option 3), or unnecessary complexity (option 4).

When reporting descriptive findings to a client, it's important to:

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