Question at position 59 One way in which Stuart Ewen says the social crisis of industrialization was eased was by:redefining people’s identity as consumers rather than as workerssubsidization of social servicesworker participation in industry decision-makingprofit sharing

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The question asks about Stuart Ewen's view on how the social crisis of industrialization was eased. We will examine each option in turn to assess its alignment with Ewen's arguments.
Option 1: 'redefining people’s identity as consumers rather than as workers' — This aligns with Ewen's analysis, which emphasizes how consumer culture and mass marketing helped redefine individuals' social roles from primarily laborers to consumers, thereby softening class tensions and the social strain of industrial capitalism.
Option 2: 'subsidization of social services' — While social welfare programs can address social strain, Ewen’s focus in this context is less about state welfare measures and more about the cultural re-framing of identity. This option does not capture his central mechanism for easing the crisis as discussed in his work.
Option 3: 'worker participation in industry decision-making' — This is a structural reform idea about democratizing industry governance. Ewen does not center this as the main mechanism by which the social crisis was eased; his analysis is more cultural-political, so this option diverges from his primary argument.
Option 4: 'profit sharing' — Profit sharing relates to economic incentives within firms, but Ewen’s discussion of the consumer-reframing strategy as a cultural solution to social tension is a different angle. Therefore, this option does not fully reflect his stated approach to easing the crisis.
Overall, the reasoning supports option 1 as the concept that best matches Ewen’s articulation of how consumer identity helped mitigate the social pressures of industrialization, whereas the other options describe different approaches that are not the central mechanism Ewen identifies.

Question at position 59 One way in which Stuart Ewen says the social crisis of industrialization was eased was by:redefining people’s identity as consumers rather than as workerssubsidization of social servicesworker participation in industry decision-makingprofit sharing

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