Based on the principles of "paradox of choice", how might app design be altered to reduce user dissatisfaction?

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BlackTom AI · Accepted Answer

The question asks how app design could be adjusted in light of the paradox of choice to lessen user dissatisfaction. We will evaluate each option in turn, noting how it aligns or misaligns with psychological insights about choice overload.
Option A: 'Increasing the number of choices available.' Intuitively, one might think more options are better, but the paradox of choice suggests that too many options can overwhelm users, increase decision time, and reduce satisfaction after choosing. Therefore, this option is likely to worsen, not improve, user satisfaction in many cases.
Option B: 'Encouraging users to swipe on as many profiles as possible.' This approach emphasizes breadth of exposure, but it can lead to fatigue, lower perceived quality of matches, and decision paralysis as users grind through many options without meaningful differentiation. It tends to amplify the issues associated with too many low-signal choices, making it an ineffective way to reduce dissatisfaction.
Option C: 'Focusing on quality matches over quantity.' This strategy targets depth over breadth, reducing choice overload by presenting fewer, higher-signal options. By emphasizing fit, relevance, and perceived value of each match, users can make faster, more confident decisions and feel more satisfied with outcomes, which aligns with the paradox of choice literature.
Option D: 'Removing any choice limitations entirely.' Eliminating limits could seem like maximizing freedom, but without some curation, users may still face overwhelming possibilities or feel overwhelmed by a lack of structure, leading to confusion rather than clarity. This option often fails to address the core issue of too many salient options.
Option E: 'None of the above are true.' Given the reasoning above, this would be inaccurate because at least one approach (option C) coherently aligns with reducing choice overload by prioritizing quality over quantity.
In summary, option C aligns with the principle that limiting options to higher-quality, more relevant matches helps users feel more satisfied by reducing decision fatigue and increasing perceived value, while the other options tend to exacerbate choice overload or fail to provide meaningful curation. The nuanced takeaway is that strategic curation and emphasis on meaningful signals trump sheer quantity when addressing the paradox of choice in app design.

PSC 150V 001 WQ 2025 Exam 2

Based on the principles of "paradox of choice", how might app design be altered to reduce user dissatisfaction?

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