Gender (i.e. male or female) is a type of ________________________ variable.

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The question asks to classify the type of variable represented by gender (male or female).
Since gender consists of distinct categories that do not have a natural numeric order, it is best described as a categorical (nominal) variable.
Categorical variables are used to label or categorize observations without implying magnitude or rank. In this case, 'male' and 'female' (and any other valid gender categories) serve as labels for groups, not quantities.
This is different from numeric or quantitative variables, which take on numerical values that can be ordered or measured (e.g., height, temperature, test scores).
Even though gender can be encoded in binary form in some datasets (e.g., 0/1), the underlying variable remains categorical because the categories represent group membership, not an amount or scale.
If you were to discuss a related concept like gender identity as a variable, the same categorical nature applies, though the set of categories may expand to be more inclusive.
In short, gender is categorized as a categorical variable because it partitions data into discrete, non-ordered groups rather than continuous numerical measurements.

MKTG1047 Chapter 2

Gender (i.e. male or female) is a type of ________________________ variable.

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